Getting even more from your content marketing
Does your business struggle with resources when trying to make the most out of the content that you have available for marketing?
This is a reality for almost all businesses in construction, and in June our marketing team were asked to host a webinar on how we get around this very issue.
In conjunction with the Construction Marketing Awards, our team broke down how we use the 'Gary Vee model' of content creation to get the most from what we have at our fingertips.
Watch the webinar for advice on:
- How to utilise multiple channels and platforms based on what is best for each piece of content different ways for your content
- How to take one large piece of 'Pillar Content' and break it down into micro content that can be used multiple times and appear unique and fresh.
- How to measure success and benchmarks to learn from for future campaigns